Seniorly to be acquired by CareScout in $20 million transaction,” by Kimberly Bonvissuto, McKnights Senior Living

 “Senior living platform and adviser network Seniorly is being acquired by home care navigation company CareScout, a subsidiary of Genworth Financial, CareScout announced Thursday. The $20 million transaction is expected to close in the fourth quarter and be funded from Genworth’s existing holding company cash. By integrating Seniorly’s platform, which connects families to more than 3,000 senior living communities through a network of local advisers, CareScout is aiming to broaden the range of long-term care options it provides to users.”

LTC Comment, Stephen A. Moses, President, Center for Long-Term Care Reform:

Good for Seniorly and for Center-corporate-member Genworth CareScout. I like to see this upbeat news reported by McKnights, the biggest LTC and senior living publisher. LTC providers and insurers need to communicate and coordinate better. Toward that end, these are my latest “guest columns” for McKnights: “Where Did the Private Payers Go,” “Disrupt LTC Now,” “Are we LTC suckers?” and “The best defense is a good offense.”