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It’s all in the name… Say Hello to HonestLTC

It’s all in the name… Say Hello to HonestLTC

by author | Feb 5, 2026 | Industry News, Long-Term Care, National Guardian Life

We know selling long-term care coverage can be hard. That’s why we’re excited to introduce HonestLTC — NGL’s new traditional long-term care product that pairs consumer-friendly enhancements with the unique features we’re known for, all without price shock....

Overcoming the “I’ll Self-Insure” Objection

by author | Feb 2, 2026 | Industry News, Long-Term Care, Mutual of Omaha (& Affiliates)

Many clients believe they can self-insure long-term care simply by relying on their savings or investments. While this sounds reasonable at first, it often overlooks the real risks of extended care. A helpful way to reframe the conversation is to focus on uncertainty,...

Exciting Enhancements Coming Soon to Sales Professional Access

by author | Feb 2, 2026 | Industry News, Long-Term Care, Mutual of Omaha (& Affiliates)

We’re excited to introduce upcoming enhancements to Sales Professional Access (SPA), designed to make your experience faster, clearer, and more connected. The updated pages will feature a more modern, cohesive layout that makes it easier to find exactly what you need....

Strengthen Your LTC Conversations with This Updated Tool

by author | Feb 2, 2026 | Industry News, Long-Term Care, Thrivent

Updated: Written Strategy for Extended Care—Refined by Advisor Feedback At Thrivent, we believe no financial plan is complete without a written extended care strategy—and a clear way to fund it. That funding may include assets, income, insurance, and family support,...
Important NGL News

Important NGL News

by author | Feb 2, 2026 | Industry News, Long-Term Care, National Guardian Life

We are excited to share that with the approval of National Guardian Life Insurance Company’s (NGL) Board of Directors, its policyholders and the Wisconsin Office of the Commissioner of Insurance, NGL has formed a mutual holding company, effective January 1, 2026....
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