While November is Long-Term Care Awareness Month, conversations about long-term care should happen year-round, as it is an important part of protecting a family’s financial security. Neglecting long-term care could create financial, emotional and physical hardship for clients and family members. These awareness resources can be used throughout the year for proactive conversations.

Our 2025 LTC Awareness Toolkit packages some of our best consumer and advisor pieces, including:

  • New Consumer Videos
  • Foundational Approach Resources
  • About Thrivent — Strength and Stability
  • About Thrivent — Membership in a Fraternal Benefit Society
  • Conversation resources
  • Competitive Positioning
  • Consumer Workshops
  • Sales Strategies and More!




At Thrivent, we believe that no financial plan is complete without a written strategy for extended care, and then a way to fund that strategy.

o prompt proactive client conversations, Thrivent has created a variety of resources designed to raise awareness and drive contact with financial advisors. Join Craig Roers, Marketing Manager at Thrivent, for a walkthrough of how to use our most popular pieces and where you can access these resources.

On this call you will see:

  • About Thrivent and fraternal benefit societies
  • Conversation resources
  • Sales strategies
  • Info on the Caregiver Resources member benefit

NOTE: When registering, please enter GOLDENCARE as the name of your Thrivent Brokerage General Agency. This will allow you to receive playback information as well as links to the materials discussed on the call.

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